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June 14, 2020 by Joseph Kim Leave a Comment

About Joseph Kim

Mobile game philosopher and entrepreneur. CEO of LILA Games. www.lilagames.com

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Philosophy

Philosophy #9: Bill Walsh | Don’t Make Enemies!

December 17, 2021 By Joseph Kim Leave a Comment

Philosophy #1: How To Be A Great PM!

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Philosophy #10: How To Recruit Like A Pro

December 25, 2021 By Joseph Kim Leave a Comment

PM

Why Mobile Games Need a Strong “Heartbeat”

October 14, 2013 By Joseph Kim

LiveOps – F2P Sales Best Practices 2020

September 3, 2020 By Joseph Kim

How Complexity Domain Impacts Software Development Process

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MARKETING

Mobile Marketing for Card Games | Growing Ultimate Cribbage

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User Acquisition Under Crisis

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The Death of Performance Marketing: The Secret Interview

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DESIGN

Micro vs. Macro Gameplay

October 10, 2013 By Joseph Kim 11 Comments

+1 Game Design: A Problem-centric Framework

April 26, 2014 By Joseph Kim 1 Comment

How Idle Heroes made $100M

February 27, 2018 By Joseph Kim Leave a Comment

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