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Philosophy

Philosophy #10: How To Recruit Like A Pro

December 25, 2021 By Joseph Kim Leave a Comment

Philosophy #8: How to Make Difficult Decisions

December 3, 2021 By Joseph Kim Leave a Comment

The Path to Mastery: How to Become a Kensei (剣聖)

May 16, 2022 By Joseph Kim Leave a Comment

PM

LiveOps – F2P Sales Best Practices 2020

September 3, 2020 By Joseph Kim

Mobile Game Design: Iteration vs. Planning, MVP = Dangerous!

February 16, 2015 By Joseph Kim

The “Strange Attractor” in Video Game Design

April 2, 2015 By Joseph Kim

MARKETING

Creating Highly Performant Mobile Ads | The Ad Concept Model

March 2, 2022 By Joseph Kim Leave a Comment

Death of Performance Marketing: End of a Career in UA?

June 11, 2020 By Joseph Kim Leave a Comment

User Acquisition Under Crisis

May 20, 2020 By Joseph Kim Leave a Comment

DESIGN

Monetization-based Game Design: ARPDAU Contribution

June 6, 2013 By Joseph Kim 10 Comments

Mobile UI and Game Design: Screens vs. Flows

March 23, 2014 By Joseph Kim 3 Comments

The “+1” Mobile Game Design Strategy (Gamasutra)

June 2, 2013 By Joseph Kim 10 Comments

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